Marketing: The Essentials
Understand marketing's must-know basics to get your business out there and noticed.
Join Rachel Craig and Karen Macwee from Ruche Marketing who'll be delivering Build a Business's all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started.
Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully.
The workshop will cover:
Understanding your customers/customer segmentation
Building an effective marketing strategy
Planning marketing campaigns
Building a brand through consistent marketing
Simple search engine optimisation (SEO) techniques
Creating effective social media content
Understanding PPC and display advertising
They'll also be on hand to answer any specific marketing questions about your business.
To join this workshop you or your business needs to have a postcode within Greater Manchester.
You also need to be:
The owner of a business OR An aspiring entrepreneur with a business idea you want to develop.
Build a Business in GM Libraries is part funded by the UK Government through the UK Shared Prosperity Fund.
For more information go to: www.buildabusinessgm.org
SIGN UP HERE:Marketing: The Essentials Tickets, Thu 8 May 2025 at 09:30 | Eventbrite
Please note that you will be required to register with Build a Business before you attend, and that you will be sent a separate registration form once you have booked a place.